The term ‘market research’ might be a familiar one, but what does it actually mean? Put simply, market research means gathering information to find out what people think and feel about a product or service. Market research is used to find out people’s opinions on things that are brand new, as well as to make […]
Market research tends to be associated with adults, but children’s opinions are just as important and they can offer a very different perspective. If a product or service is aimed directly at children, then it’s vital to get feedback from the appropriate age group so that changes, improvements, and developments can be made. And it’s […]
When you’re taking part in paid market research, fitting the right criteria and being chosen for a research project is only half of the story; there are plenty of things you can actively do during the process to make sure you get the most enjoyable and useful experience possible. Here are five top tips to […]
Everyone has an opinion, but most people don’t realise how valuable that opinion is. Pretty much every company that you can think of wants to make sure their products and services are as appealing to consumers as possible, and they use paid market research to do this. Whilst focus groups are the best-known method for […]
Every brand that provides a product or a service is constantly looking for ways to improve their brand and appeal to a wider audience, which is why taking part in Market Research focus groups and other methodologies is so important. Your opinion as a consumer is extremely valuable, and companies will pay to hear your views, […]
Paid market research projects offer a great chance for you to be rewarded for sharing your opinions on everyday goods, services and companies. From focus groups to online surveys there are many different ways that your opinions are being sought. However, sometimes they just sound too good to be true. Below we reveal five key […]
Taking part in paid market research is an excellent way to earn extra money from home, but it’s also a very valuable and interesting experience in itself. There are many different ways to take part and it’s easy to find one that suits you and your lifestyle. We’ve put together some useful information to help […]
‘Super-mum’. The very phrase immediately conjures up images of frazzled women across the UK. So what exactly is a super-mum? SMs are a high-achieving breed of women who are expected to raise perfect, adorable and healthy children whilst at the same time effortlessly juggling the demands of family life, cooking up a Paleo/low-sugar/gluten-free storm every […]
With living expenses rising all the time, people are always interested in ways to make a little extra money on the side. After all, who doesn’t want to put a few pennies away for a rainy day or have an extra boost to their cash flow during the long wait until pay day? In today’s […]