A lot of people think market research is about surveys and ticking boxes, but it’s actually about a whole lot more than that. Qualitative market research, that being research focused on conversations, opinions and real-life experiences, is what Angelfish Opinions is all about. We connect people with brands and topics they’re interested in to create […]
Here at Angelfish Opinions, people are at the heart of everything we do – from the thousands of participants who share their views with us, to the clients who trust us with their research, and of course, the team who make it all happen behind the scenes. You might already be familiar with some of […]
Hello from Molly 👋 Hi everyone, I’m Molly – the Fieldwork Manager at Angelfish. I can’t believe I’m saying this but it’s nearly the holiday season – can you believe it?! We’ve been getting into the festive spirit here at Angelfish! From playing holiday tunes in the office (some are bigger fans than others!) to […]
So, you want to know how to be part of a focus group? Let’s get you ready! If you’ve ever seen a post about paid market research or focus groups near you and thought, “I’d love to try that, but I’ve no idea how it works” – you’re in the right place. Focus groups are […]
Most brands are quick to advertise their sustainability credentials. However, as a consumer, how can you tell if a company is truly sustainable? And why does it matter? Sustainability is about how companies embed environmental and social concerns throughout their operations. For fashion brands, this is related to how and where they source their materials, […]
Originally posted on 3rd November 2017 Black Friday is the biggest shopping day of the year, and the perfect opportunity to grab some bargains in the run-up to Christmas. In 2021, Brits spent a whopping £9.42 billion over the course of the Black Friday weekend (compared to £5.8 billion in 2017). This year’s Black Friday falls on […]
At the time of writing, the FIFA World Cup 2022 is just around the corner! If you’re a sporting fan (and anything like our team and the members of the Angelfish Community), we imagine you’ll probably already know the names of your chosen squad off by heart and be making plans with friends and family […]
As the world strives to become more inclusive, paid market research opportunities for people with disabilities are on the rise! As we shared in our blog “How you can give accessibility a voice through market research,” people with accessibility needs and impairments can take part in market research that: 1. explores the products and services […]
As a young adult in these tumultuous times, it can understandably be hard to feel heard above all the noise. There’s good news, though – because did you know that some of the world’s top brands want to listen to and act upon the wants and needs of young adults through market research of their […]
If you’re looking for a new and/or unusual activity or two to keep you busy over the next few months, you’ve come to the right place! In this blog, we’ve gathered some of our favourite weird and wonderful activities that you can get stuck into for the remainder of 2022 – from upcycling to vlogging, […]
