A senior couple taking part in FMCG market research representing how to get paid to grocery shop

How our panel sunk their teeth into market research interviews about food shopping!

Read this blog to discover how members of our participant panel got to take part in at-home interviews and an accompanied shop, and how you can get paid to grocery shop as part of market research endeavours, too! What happens when you put at-home interviews and accompanied shops together?   …An awesome market research participation opportunity, […]

A group of market researchers discussing their next project, representing the answer to how does market research work.

How does Paid Market Research Work?

A question that many new recruits on our panel ask us is… how does market research work? Well, essentially, you let big brands know what you think about their products, and get rewarded for doing so. Simple as that! It gives you the chance to have your say, share your opinions – and get paid […]

A woman sitting cross legged on a teal sofa playing a game on a hand held device as part of home based market research

How our participants upped their game in a button-smashing ethnography

Ethnographies are just one of the awesome ways you can take part in home-based market research.  If you’ve never taken part in one before, an ethnography is a study of people in a real-world environment, while a mobile ethnography is a combination of this methodology with the additional use of mobile technology.  Essentially, a researcher […]

A happy multi generation family out on a walk together representing family market research

Market Research – Fun for all the family!

Did you know that, as well as taking part in market research on your own, you can also take part with your family?  Family market research has soared in popularity in recent years – particularly thanks to the pandemic, and the impact that this has had on families.   This, therefore, means that there are now more opportunities […]

Couple using trolley shopping in store for food and ingridients as part of consumer and shopper insights research

3 ways taking part in paid market research shapes your everyday essentials

If we were to ask you “what are your favourite everyday essentials?”, we’re positive you’d come up with an answer pretty quickly!  There are so many fast-moving consumer goods (FMCG) brands and businesses out there that people buy from and use every day.   Whether you love a particular hair care company because their products are both high […]

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3 ways women are making their mark in paid market research

Today is International Women’s Day… And here at Angelfish Opinions, we wanted to mark the occasion by celebrating all the brilliant achievements of women in market research!  International Women’s Day is an awareness day to celebrate the social, economic, cultural and political achievements of women across the globe. Most importantly, it creates awareness of gender inequality and how […]

person on phone next to coins and piggy bank

7 top budgeting tips for 2021

Welcome to 2021! As we kick-start 2021, it’s time to reflect on the last 12 months (as challenging as they have been for many) and start making plans for the year ahead. Each year we say we’ll start doing “this,” or stop doing “that” – only for our plans to get ditched sometime in February. […]

Belle AFFwide Copy

Meet the team: Five minutes with Belle

It’s been a while since our last ‘Five minutes with’ blog, so we thought now was the perfect time to introduce you to our newest Angelfish Opinions team member, the lovely Belle! As you already know, at Angelfish, the people in our team and the relationships we build with our clients and participants are super […]

sport lockdown life angelfish opinions

Lockdown Life: Sport

Live sport has kicked off once again! It goes without saying that sports are a huge part of our culture. Not only in the UK (as we’ve discovered, having run lots of sports market research projects over the years) but across the globe.   From watching and listening to the range of sports available on TV and radio – including football, rugby and tennis, all the way through to horseracing and the Olympics – to playing sports […]

Christmas days out for kids

Six super money-saving ideas for the festive season

We’ve probably said it a hundred times, but we love Christmas here at Angelfish! From choosing our favourite Christmas ads all the way to sharing boredom-busting Christmas days out for kids, it’s fair to say that we’re getting pretty excited for the festive season – albeit a little early! There’s just one small downside: Christmas […]