Angelfish Opinions is a friendly UK market research community dedicated to getting real people’s opinions heard.

Established in 2011 and based in the heart of the Cotswolds, Angelfish Opinions has over 70+ years of experience. We specialise in helping big (and little!) brands get in touch with their consumers by organising paid market research. 

We are passionate about gathering opinions so brands can better understand their consumers (that’s you!). We know how important your opinions are to the brands we work for. So, we’re always on the lookout for people who are interested in having their say on new products and services. 

angelfish market research

From paid focus groups to in-home interviews and online communities to shopalongs, we offer loads of ways to get your opinion heard and let brands know what you’re thinking and have fun at the same time!

And don’t worry, w’re members of recognised research bodies including The Market Research Society (MRS) and AQR. We follow professional standards designed to protect participants and ensure the research we organise is legitimate, responsible and above board.

Ready to start making waves with your opinion and shape the way brands develop their products and services? Sign up here for paid market research opportunities and join our community of like-minded people.

Meet the team
Click on a team member to find out more about them!

Lisa

Lisa Boughton

Director & Co-Founder

  • My guilty pleasure is watching reality TV- I just can’t stop!
  • I do love a good glass of Sauvignon Blanc…whatever the weather!
  • I have travelled to 6 out of the 7 continents of the world and I love to travel
  • More about me
Sophie Zadeh

Sophie Zadeh

Director & Co-Founder

  • I have a whippet called Loki
  • Outside of work you’ll find me spending time with my family and ‘framily’
  • I love enjoying a good book or a film with an ice-cold G&T in hand
kelly

Kelly Barnard

Director of Operations

  • I have a Bengal cat who I LOVE
  • I make cupcakes, people say they taste OK…
  • I love crime documentaries and dramas
  • More about me
Emma Coombes

Emma Coombes

Director of Client Services

  • I once won a diamond in a local treasure hunt!
  • I am a BIG cheese fan! Cheeseboards are part of my life at least once a month.
  • I love a list! Ticking off tasks makes me incredibly happy.
  • More about me
molly

Molly Ebdon

Fieldwork Manager

  • I have been on the world’s biggest swing (300m)
  • Love to travel – top place on my bucket list is India
  • Favourite film is Notting Hill
  • More about me
Harry angelfish opnions

Harry Davies

Client Services Manager

  • I’ve performed backstage at Glastonbury Festival
  • I used to compete at county level for swimming
  • I am a massive ancient history fan, especially anything Roman/Greek
  • More about me
laura mosley angelfish fieldwork

Laura Mosley

Marketing & Community Executive

  • I once took part in a world record for the most people dressed as Robin Hood in one place
  • I’ve been slapped in the face by an elephant
  • I’ve been up the tallest building in China (and third-tallest building in the world)
  • More about me
Ben

Ben Plumb

Project Manager

  • I have a weird knowledge of flags, and I don’t know where it came from.
  • I used to write and produce my own music.
  • I studied radio at university as my teenaged self aspired to be a radio presenter.
  • More about me
Ellie Wilson

Ellie Wilson

Project Executive

  • I love travelling. In 2025, I did a 5 week road trip along the West Coast of America.
  • I’m a big foodie! I enjoy trying new recipes or eating out with family and friends.
  • I really enjoy festivals. I went to six last summer!
  • More about me
Georgia Abiona

Georgia Abiona

Project Executive

Rory

Rory Chappell

Recruiter

Harrison Townley

Harrison Townley

Recruiter

Susie Harrison

Recruiter