Trying to understand market research jargon

Angelfish Opinions’ Ultimate Guide to Market Research Jargon

It probably goes without saying, but there’s a lot of jargon that goes on in market research! While some terms have more obvious meanings (such as “interview”), others can look a little intimidating (e.g. “user experience testing”) – especially if you’ve only recently started looking into taking part in paid market research projects!  With that in mind, we’ve put […]

international womens day angelfish opinions

3 ways women are making their mark in paid market research

Today is International Women’s Day… And here at Angelfish Opinions, we wanted to mark the occasion by celebrating all the brilliant achievements of women in market research!  International Women’s Day is an awareness day to celebrate the social, economic, cultural and political achievements of women across the globe. Most importantly, it creates awareness of gender inequality and how […]