At Angelfish Opinions, one of the things we pride ourselves on most is the people in our team and the relationships we build with our participants – we believe it’s something that really sets us apart as a market research agency with a difference! As we know so much about you, we thought it was […]
How to take care of your mental health this season
It is, unquestionably, that time of year again. As soon as the pumpkins and cobwebs are removed from shop windows, they’re almost instantly replaced with baubles and tinsel. Christmas really isn’t that far away, and needless to say, the team here at Angelfish are super-excited for the festive season, and getting people who need extra […]
What would a “cashless” society be like?
Money.* From its earliest form circa 9000BC – i.e. cows and wheat – all the way through to the modern-day bitcoin, money and monetary transactions have taken on a variety of different forms throughout the ages (here’s a really cool infographic for the history buffs in the crowd!). It appears that now, however, it might […]
What is “fast fashion”?
And should we be paying more attention to it? Of all the industries in the world, fashion has probably seen the biggest evolution over time. What started as a means of bodily protection from the elements and predators in prehistoric times gradually became a symbol of status and cultural identity throughout the ages, until its […]
What to expect from a UX testing study
UX testing – otherwise known as user testing, usability testing and/or user experience testing – probably sounds a little tech-y to the non-tuned ear. However, it’s actually just a simple (though super-important) market research method researchers use to understand what consumers do, and why they do it. This means researchers can really sink their teeth […]
15 unmissable podcasts, as recommended by the Angelfish team!
Everyone and their mum seem to have a podcast these days. When all you need is a smartphone, editing software and an interesting topic in mind, it’s very easy to get your own series up and running. With so many podcasts out there, though, how do you pick the ones worth your time? Well, we’ve […]
Why ‘vanity sizing’ is driving shoppers mad
When shopping for new clothes, it can sometimes be a demoralising and frustrating experience. Going from shop to shop, the labels on clothes seem to hold no relevance to the actual measurements of the clothing, leaving many questioning their true size. The lack of standardisation across high street stores and online fashion retailers is causing […]
How to check that you’re signed up to a legit market research company
We all get junk landing in our inboxes from time to time, spinning us stories about amazing deals that don’t really exist and trying to get us to reveal personal information in return for something that isn’t even real. It can be scary to receive these emails, especially when it’s so difficult to tell the […]
The bank of mum and dad: why young adults are living at home for longer
With the rising cost of living, it’s no surprise that more and more young people are having to live with their parents in order to be able to save up enough money to eventually move out. House prices are skyrocketing, meaning it’s now more difficult than ever to buy, and renting isn’t cheap either – […]
What to expect from an online community research study
At Angelfish Opinions, we conduct market research studies with some of the biggest brands in the UK. From retail to health, we cover a wide range of industries. Taking part in a market research study can be highly rewarding as you get to have your say, plus, you can also influence how a brand brings […]