paid market research

Real life examples of paid market research

Taking part in paid market research for the first time can be a bit daunting if you don’t know what to expect. However, there are two important things to remember: firstly, your opinions are really valuable to brands – and secondly, market research is great fun!

If you’re thinking about taking part in a market research study, we thought we’d share some real-life examples from a few of our respondents who have taken part in market research with Angelfish Opinions.

From their initial preconceptions to their overall experience, what they gained from taking part and the types of projects they completed, it’s all here. Read on to see for yourself what taking part in paid market research is really like!

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It’s the taking part that counts!

So how did our participants really find taking part in market research? Well, one participant said that taking part in the project showed them that companies really do care about the thoughts of their customers, whilst another was worried beforehand that he might be a bit embarrassed to open up but that on the day everyone was really friendly and interested in what they had to say. Despite not knowing each other before the project, another respondent felt that nobody was afraid to share their opinions and that she really enjoyed the relaxed nature of the study.

Not all market research projects are location-based such as focus groups or assisted shops, though. We also carry out research such as online communities, user experience testing and even in-home interviews where participants can join in from the comfort of their own home. This is something that one of our recent respondents found really convenient as it meant they could look after their family alongside the research, and they also said that their allocated researcher was really friendly and easy to talk to online too.

Examples of our recent projects

Still not convinced? Here’s a few real-life examples of some of the projects we’ve recently completed for a variety of different clients to tickle your fancy. We’ve got a huge variety of clients ranging from a vegan food brand to a tech giant:

Project one – technology giant
This project looked at internet browsing behaviours and involved participants spending 20-30 minutes each day for a total of 10 days taking part in a market research online community. They completed a variety of different tasks, including recording video content of themselves whilst browsing the internet as well as responding to written activities and uploading photos and videos in relation to their shopping experiences.

Project two – vegan food brand
For this project, participants were required to spend 15 minutes per day for a total of 12 days as part of this market research online community. There were a variety of tasks set, including written responses, photos and videos, and participants were also sent a product to test and review mid-way through the online community too.

Project three – large homeware brand
For this particular project, participants were required to complete a 14-day online blog. Tasks throughout included written, photo and video responses about their home such as photographing items in their home that they liked/disliked, screenshotting where they get their home inspiration, video tours of each room, and photos of family and pets doing different activities to bring their home to life.

Real-life feedback

See, we told you paid market research was good fun! If you still don’t believe us, then have a peek at what our participants themselves have to say…

“I would say to any of my family and friends, go for it! Everyone is really friendly, starting from the recruiters to the people on the day – and at the end, you end up with more money in your pocket too!” – A participant from a study on beverages

“Great website, app and moderator. I thought the questions were interesting the overall estimate regarding the time it would take to complete every day was spot on!” – Respondent from a study on health and fitness

“Best evening out in a long time! It felt like hanging out with a group of friends which made it easy to open up, and being able to go to the store was a brilliant touch as well. Without a doubt, it was the best research experience I have ever done – and the foodie bag at the end was a lovely surprise too!” – Participant from a study on fashion

Conclusion

Although taking part in paid market research isn’t for everyone, we hope that hearing about other people’s experiences and the type of studies you could take part in has removed some of the fear of the unknown. As you can see from our respondent feedback, there are tons of benefits to be had from taking part – as well as the obvious financial gain!

So, what are you waiting for? If you’re interested in trying something new and taking part in paid market research, sign up to our panel today and get involved!

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The hottest holiday destinations for 2019

We know it’s sweltering, the school holidays have only just started and 2019 seems like a million light years away – but if you want to grab a bargain, now’s the time to start holiday hunting for next year. And whilst it’s never too early to start looking, deciding where to go and finding the best deal can be a bit of a nightmare. Don’t worry though, that’s where we come in. Whether you’re longing to strut your stuff on a chic city break or want to indulge in some well-deserved R&R on a lazy beach holiday, we’ve picked out some of the best holiday destinations of 2019 so you can start to save up. And if you fancy making a bit of extra cash to put towards your cocktails, why not sign up to take part in paid market research with us?

Holiday 2 300x199 - The hottest holiday destinations for 2019Our top five holiday destinations

Spain – a city break with a difference
If you want the best of both worlds for your holiday and fancy combining a sophisticated city break with beautiful beaches, then Barcelona might just be the place for you. Spain’s capital boasts a 4.5km coastline in addition to it’s delicious food and drinks, historical sites and sensational shopping. There’s even the FC Barcelona stadium, so there really is something for everyone! With return flights available from as little as £60 and at just two hours away from London, it’s the perfect location for a quick getaway year-round.

Italy – total foodie heaven
Italy is home to some of the world’s most popular foods and finest wines – in fact, with all the delicious pizzas, pastas and gelato on offer it’s no wonder that Italy is one of the world’s top destinations for foodies. With food tours available in most cities and regional vineyards offering tours and wine tasting, Italy is a total foodie heaven. Budget flights are available to Italy year round with some starting from as little as £20 – so you can spend more of your budget on the fantastic food. We’re getting hungry just thinking about it. Buon appetito!

Austria – an action-packed Alpine adventure
If an active holiday with breathtaking scenery is what you’re after then there’s no doubt that Austria is the destination for you. You might think that it’s a strictly winter destination, but as Austria comes into its hottest season, the area of Tyrol is the perfect place for adventure seekers too making it a winning destination throughout the year. From hiking and rock climbing to cycling and kayaking – and even skiing in the Alps – there’s an activity for everyone. Easyjet flights to Austria start from about £180 return in the summer.

Croatia – culture and coastline
Stunningly scenic beaches, natural beauty, ancient Roman ruins and impossibly pretty towns – there’s a reason why Croatia is set to be one the hottest holiday destinations of 2019. Whether you want to party in Hvar, head to Outlook festival or soak up some culture, it’s a great all-rounder of a destination – and with a beer costing about £2 and food and hotels being great value for money too, it’s the perfect spot for a cheap getaway. Flights for next summer start at about £35.

The Maldives – a little taste of luxury
For a once in a lifetime luxurious getaway, the Maldives is the ideal destination for those looking for a bit of indulgence. Many of the resorts have their own private islands, complete with luxury spas, azure blue waters and powdery white sand beaches – making the Maldives the perfect place to relax and soak up the sun. The best time of year to visit is from December to March, making this the ultimate winter escape. Prices start from approximately £1000 per person for a once in a lifetime trip.

So there you have it! Our roundup of the hottest holiday destinations of 2019. We hope you like our suggestions – and don’t forget, if you’re looking for a bit of extra spending money, you can sign up to take part in paid market research with Angelfish Opinions today.