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Assisted shops 101: a different way to take part in market research

Paid focus groups and online surveys are the best-known methods of conducting paid market research. Though taking part doesn’t always involve just talking. Assisted shops, or the more snappily titled ‘shopalongs’, are an increasingly popular way of a brand gaining feedback and finding out why people shop the way they do. An assisted shop involves […]

V Day

Date ideas your other half will love!

Valentine’s Day is easily the most romantic day of the year. People traditionally express their love and appreciation for each other with a special dinner, cards, and boxes of chocolates. But, as lovely as these things are, they can become a little bit run of the mill. So, here are some thoughtful Valentine’s Day date […]