Everyone has an opinion, but most people don’t realise how valuable that opinion is. Pretty much every company that you can think of wants to make sure their products and services are as appealing to consumers as possible, and they use paid market research to do this. Whilst focus groups are the best-known method for […]
Every brand that provides a product or a service is constantly looking for ways to improve their brand and appeal to a wider audience, which is why taking part in Market Research focus groups and other methodologies is so important. Your opinion as a consumer is extremely valuable, and companies will pay to hear your views, […]
